What are your desired outcomes?
Making the most of communications efforts means starting with the end in mind.
Through strategic planning focused on desired outcomes, communications efforts and storytelling can inspire, inform, persuade, demonstrate, connect, and motivate.
Authenticity, clarity, integrity, value, alignment, expertise, answers, humor, emotion...these all have their place in an impactful and dynamic communications plan and strategy. By focusing on the desired outcomes and with a comprehensive understanding of the enterprise, audience, and customer, I build and implement communications programs for influence, connection, and action.
For all work, including videos, newsletter, and planning, take a look at My Work Gallery.
Phoenix Convention Center Lighting Transformation Has Big Impacts
Denver International Airport’s Energy Performance
Investing in Our Planet: It’s a Necessity, Not an Option
Telling the Whole Story
The conversation about our climate crisis is amplified every April, but over the last few years it has grown beyond the month and Earth Day, and we are now more robustly engaged in the climate conversation than ever before. We are collectively exploring more ideas and solutions for decarbonization, supporting and utilizing financial incentives and collaborating on long-term planning to ensure results that stick. Good. It’s a start.
Fact Sheet - Offering/Sales Support
EcoDistricts: Building Resiliency with Shared Energy –
AD JeffCo-Denver Relocation Guide
Foster Safety by Building Trusting Teams
McKinstry Stands Out from the Crowd with Tailored, Holistic Renewable Energy Solutions for Buildings
Guided by our corporate Action for Impact initiative to address the climate, affordability and equity crises, we are focused on transforming the built environment by breaking down barriers for corporate enterprises pursuing a zero-carbon future.
Presentation Deck & Programming
McKinstry Introduces Zero+ Commitment
As the climate crisis continues to escalate, our immediate action is essential to combating irreversible climate damage by 2030. This, coupled with increased systemic inequities and perpetually high materials costs, those who have the least are poised to suffer the most from these global crises.